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Effective Tips for Sending Business Greeting Cards

Posted on December 21 2009 at 08:41 PM

By Whitney Hammond

Whether it is attracting new customers to your business, enhancing your existing business relationships, showing your appreciation to your supporting clients, or reminding your old clients about how much you care for them, corporate greeting cards have always been considered as the first choice by business managers and entrepreneurs.

However, it is not as simple as getting some good greeting cards published and sending them to whomsoever concerns you. You need to carefully determine who would be benefit the most by receiving your business greeting cards. In doing so, choose the most appropriate greeting card that has a professional and classy appearance. Below given are some useful tips to consider when preparing your business greeting card mailing that will help yield the highest possible results:

1. First of all, select quality corporate greeting cards to show your appreciation to your colleagues and clients. This is a slightly risky step because the selection has to be such that it neither offends them nor makes them feel that this is being done simply because your business is not doing well.

2. While preparing the list of recipients, make sure that it is updated with correct names, contact details, and addresses. Try updating the list on your database regularly so it does not become a heavy load for you to handle later on. This will help avoid the embarrassment you would have to otherwise face in case the card is sent to an old address.

3. Corporate greeting cards can look more personalized with a touch of your handwritten signature and a short handwritten message. You could also hire someone for addressing the envelopes instead of going for the impersonal computer generated labels. Such gestures will ensure your recipients that their greeting card is not a part of a mass mailing process but includes your personal involvement and interest.

4. Mail your business greeting cards to the home of your recipients and include their spouse’s name as well. Send individual cards to both the husband and the wife if both of them are a part of your firm. Incorporate tags like ‘Mr., Mrs., and Miss’ instead of simply including their names in the address labels.

5. To be on a safer side and to ensure that your recipients are not offended in any way, try finding out the religion to which they belong and send business greeting cards that are appropriate for them. If you choose to stick to a particular card style, then use generalized messages such as ‘Season’s Greetings’. It will be great if your personalized message can include a hand written note of ‘thanks’ to express appreciation to the recipients for their participation in your business.

6. When sending holiday business greeting cards, prepare in advance so the cards are mailed in time to arrive as the holiday season begins. It is always better for your card recipients to get your greetings before the season arrives rather than after the occasion has already passed. Thus, to avoid any last minute rush and to face minimum hassles, prepare your corporate greeting cards well before the season, including postage on the envelopes, so all you have to do is deliver them to the post office at the beginning of the holiday season.

Hammond specializes in greeting cards of all types like Corporate Greeting Cards Business Greeting Cards, Bulk Greeting Cards, Birthday Greeting Cards, Business Thank You Cards and Employee Anniversary Cards. Visit www.hammond.com for more details.

Source: www.articlesbase.com

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Tips For Sending Out Business Christmas Cards

Posted on July 23 2009 at 02:41 AM

Whether you are the sole proprietorship or are the Chief Executive Officer of a Fortune 500 corporation, sending business Christmas cards can serve to boost your customer relations and greatly improve your bottom line. About half of all businesses send holiday cards - sometimes with unintentional negative consequences. Here are some tips to ensure that your caring gesture will be interpreted in the best possible light.

Choosing the Appropriate Card

All business has an image it portrays, whether through its logo, its branding efforts, or its marketing strategy. The design of business Christmas cards you chose should emphasize that image. If, for instance, you are a stockbroker, a Wall Street winter scene might be fitting. On the other hand, if you are a pediatric dentist, more fanciful greeting cards are in order. For most businesses, elegant and tasteful card is always suitable. When it comes to selecting a greeting card company, there are many online sources available for business Christmas cards. Make sure to select one that is well recognized and has a track record of satisfying customers. The best online greeting card companies will send you sample cards upon request, and even offers personalization, free coordinating foil-lined envelopes, and printed envelopes.

When ordering business holiday cards, bear in mind that not everyone celebrates Christmas. A card expressing "season's greetings" or "warm holiday wishes" will keep you from inadvertently offending those who aren't of the Christian faith.

Sending Your Business Christmas Cards

In business, timing is crucial. Although you have established a leeway in sending out your business holiday cards, the rule of thumb is to send them between December 1 and December 15. If you're a business-to-business company, bear in mind that many businesses close or have reduced working hours during the holiday season, so be certain that your card arrives in advance of the holidays. In order to send your holiday cards out in a timely manner, make sure to place an order early. Personalized business Christmas cards can take a few weeks to make, so make an effort and place your order by mid-October.

The Personalized Style

The principle of sending business greeting cards is to motivate warm feelings in the recipient. That won't surely happen if your Christmas cards have address labels and are run through a postage meter. Burn up some extra effort and have someone on your staff with a nice handwriting address the envelopes by hand. In addition, be sure to use a postage stamp instead of a meter when applying postage. In the same vein, although it is necessary to have your cards printed with the company's name, the cards should also be signed by hand. The best way is to have those who closely work with the recipient sign the card by hand. If you have a small enterprise, you may have a card signing party one afternoon, and have each person on your staff sign each card. This will go a long, long way, making a positive impression on the recipient.

Be a Courteous Recipient

There's little doubt that your company will also receive business holiday cards from your vendors and business associates. Be a courteous recipient and display the cards in your workplace. It will not only bring a bit of holiday optimism to your office, but it will also delight those who have sent a card to you and see it displayed.

Read more Christmas talks at merry christmas 24, article source: http://www.articlesbase.com

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